SEO – Search engine Optimization
The activities which lead to an increase of quantity and quality of internet traffic to any particular website falls under SEO. It is the result which appears organically for any website and no paid means are used for it. On breaking down the terms above, the concepts that are gathered are:
Quality – Consider yourself to be a online footwear seller. Now, if any internet user comes to your website that is on the lookout for books, then it’s not the traffic which you want i.e the quality of website traffic is bad.
Quantity – If the quality traffic comes to your website, then you would like the quantity of quality traffic to be more.
Organic traffic – The traffic to your website for which you don’t have to pay.
The Way it Works
Any search engine that the users use on the internet, be it Google, Yahoo! Or Bing, there are crawlers that go to the internet and find information that would benefit the users when they search anything, be it some informative topic or some object. After gathering the information, it brings all those to the search engine and builds up an index of information. An algorithm then reads all the data and connects them with the queries fed into the search engine by users. The Search Engine makes up the SE part, the O stands for optimization. It is the process where all the content of the websites is made more visible to the eyes of the crawlers. The “title tags”, “meta descriptions” are some parts of this process.
How to build a SEO-friendly website?
Whether you are building a new website or you have an existing one, your website needs the SEO techniques implemented. SEO-friendly domain names form a part of it. That helps in building internal links. There are various other techniques which can be implemented and the results would be tremendous for the website.
Why Kreative Palette?
Our team consists of seasoned SEO experts. They have practical experience of building up the organic reach of websites. They are ready to apply their skills and knowledge to improve the SEO-health of your business and thus generate revenue from it in an organic manner.
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